"My bedroom is a refuge, an escape from all that," she says. Like Crowell, Joseph is also frequently on the move, attending meetings and traveling. My bed is my favorite place on the planet because it's the one place where I can be peaceful and calm.” 'I love our bed,” Crowell says she chose the soft version in a king size. The Cocoon by Sealy products are all priced less than $1,000 and come in a soft or firm feel. And, like all customers who visit the website in which Cocoon mattresses are exclusively sold, the women received their mattresses at home, delivered conveniently in a box. It explores the 'My Happy Place” identity of the bedroom.Ĭrowell and Joseph were chosen for their creative chops, personal style, and relatable personas. Interiors, and Elise Joseph, creative consultant and author of the Pennyweight blog, to create content for its digitally driven marketing campaign. Sealy tapped Hannah Crowell, interior designer and founder of Crowell + Co. That's what two Nashville style mavens did. If you want to visit your happy place in no time, take a belly flop into one of Cocoon by Sealy's new 'bed-in-a-box” mattresses.
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